Paid Social
Paid social media is a powerful tool for amplifying your brand's reach, driving targeted engagement, and boost conversions. By leveraging data-driven insights, we will amplify your presence on Meta.
What You Can Get
Strategic paid Meta campaign ideation
Bespoke targeting
Ideation and creation of the ads
Periodic analysis of the results
Paid Social Case Study
For this company, our strategy was focused on driving traffic to the 'Register to Bid' page, all while keeping costs low and working within a tight timeframe. We crafted two distinct ads, each tailored to captivate audiences in the UK and across European countries. Our goal was to not only attract but also engage potential bidders, creating a buzz and generating excitement that led to a surge in registrations.
CPC
Cost-per-click is a key metric for measuring the cost-effectiveness of digital marketing campaigns. The lower the CPC, the better. This data is an average, which means that one ad performed at £0.01 per click.
CTR
Click-through rate (CTR) measures the effectiveness of online ads. Campaigns achieving over 2% are considered excellent!
